Thum Yee Lin

Malaysian millennial on life, travel, and digital marketing

  • Travel
    • Japan
      • Japan Itinerary: 14 Days At Under RM8,000
      • 3D2N Hakone And Fuji Itinerary
      • Hakone
        • Tattoo-Friendly Onsen In Hakone
        • Solo Traveller: Private Onsen In Hakone
    • Travel Tips
      • 101 Best Travel Accessories And Essentials
  • Life & Stuff
    • Adulting 101-ish
      • Fresh Grad Interview Tips
      • An Online Shopper’s Secret Weapon
      • Smart TVs Under RM2,000 On Lazada
      • First-Timer’s Malaysian Home Rental Guide
      • Awesome Time Management Tip For Sloths
    • Skin Care
      • Acne-Prone And Sensitive Skin Care Products
    • Musings
      • Aku Anak Cina Malaysia
      • Autumn
    • Fun
      • 7 Cool And Personalised Gift Ideas That Don’t Suck
  • Digital
    • Communication
      • Airbnb CEO Layoff Letter Learnings
      • 5 Crisis Communication Tips
    • Content Marketing
      • 13 Google-Verified SEO Tips
    • Social Media Marketing
      • Tips To Get More Views On YouTube
  • About Me
  • Contact
Menu
  • Travel
    • Japan
      • Japan Itinerary: 14 Days At Under RM8,000
      • 3D2N Hakone And Fuji Itinerary
      • Hakone
        • Tattoo-Friendly Onsen In Hakone
        • Solo Traveller: Private Onsen In Hakone
    • Travel Tips
      • 101 Best Travel Accessories And Essentials
  • Life & Stuff
    • Adulting 101-ish
      • Fresh Grad Interview Tips
      • An Online Shopper’s Secret Weapon
      • Smart TVs Under RM2,000 On Lazada
      • First-Timer’s Malaysian Home Rental Guide
      • Awesome Time Management Tip For Sloths
    • Skin Care
      • Acne-Prone And Sensitive Skin Care Products
    • Musings
      • Aku Anak Cina Malaysia
      • Autumn
    • Fun
      • 7 Cool And Personalised Gift Ideas That Don’t Suck
  • Digital
    • Communication
      • Airbnb CEO Layoff Letter Learnings
      • 5 Crisis Communication Tips
    • Content Marketing
      • 13 Google-Verified SEO Tips
    • Social Media Marketing
      • Tips To Get More Views On YouTube
  • About Me
  • Contact

Communication, Digital

5 key things to learn from Airbnb’s layoff note by CEO, Brian Chesky

9th May 2020 No Comments
screenshot of Google Search on Airbnb layoff note by co-founder and CEO, Brian Chesky

Laying off employees is hard. But doing so during a disrupted global economy, amidst the current COVID-19 pandemic — where things are uncertain, scary, and stressful — well, that can be really truly heartbreaking. How a company breaks the news of an impending layoff will define its very story and essence. Especially now. Airbnb, for […]

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Communication, Digital

5 Helpful Crisis Communication Tips: Are You Ready When Shit Hits The Fan?

20th January 2019 No Comments

I worked on a rewards platform that deals with money for its community. So when things go wrong, they can go really wrong. Long story short, we once faced an issue with our third-party server over a weekend and this led to the loss of some data for a number of users. And knowing the […]

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  • Life & Stuff
  • Digital
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Thum Yee Lin