What Is Content Marketing And Why Is It Important For Your Business?

What Is Content Marketing  And Why Is It Important For Your Business?

Before we start on content marketing, let's talk about ads. You see ads everywhere in real life. On billboards, TV, flyers, car wraps, even on people (t-shirts heh). Via Giphy But do all these hard-sell ads make you wanna buy the advertised product or service? Probably not. Why? Well... What's in it for you? Think [...]

Advertisements

3 Reasons Why Time Blocking Improves Time Management And Productivity

3 Reasons Why Time Blocking Improves Time Management And Productivity

Time management. It sucks. I’ve tried and tested a bunch of ways to be more productive and effectively manage my time better. The one thing that’s stood out for me thus far is time blocking. What’s that? Simple. It’s the act of blocking out a specific amount of time on your calendar to complete a [...]

5 Helpful Crisis Communication Tips: Are You Ready When Shit Hits The Fan?

5 Helpful Crisis Communication Tips: Are You Ready When Shit Hits The Fan?

I work on a platform that deals with money for its community. So when things go wrong, they can go really wrong. Long story short, we once faced an issue with our third-party server over a weekend and this led to the loss of some data for a number of users. And knowing the nature [...]